Elektron tijorat va iste'molchilar xulq-atvori
Markaziy Osiyoda onlayn xaridlar va iste'molchilar xulq-atvori
| Nashr sanasi | 23.06.2026 |
| Jurnal soni | Vol. 1 No. 1 (2026) Startaplar va Innovatsion Ekotizim |
| Sahifalar | 32-40 |
| DOI | 10.5281/zenodo.20796263 |
| Bo'lim | Ilmiy maqolalar |
| Maqola tili | uz |
| Litsenziya | https://creativecommons.org/licenses/by/4.0/ |
Annotatsiya
Markaziy Osiyoda onlayn xarid qilish sur'ati tashqi kuzatuvchilarni hayratda qoldirmoqda. 2023–2024 yillar oralig'ida mintaqaviy elektron tijorat bozori taxminan 32 foizga kengaydi, bu esa global o'rtacha ko'rsatkichdan sezilarli darajada yuqoridir. Ushbu maqolada o'sishning statistik ko'rsatkichlari bilan bir qatorda, iste'molchilar xulq-atvorining psixologik omillari, ularni onlayn xarid qilishga undovchi va to'sqinlik qiluvchi sabablar hamda platformalarga bo'lgan ishonchning shakllanish jarayoni tahlil qilinadi. Tadqiqot Qozog'iston, O'zbekiston, Qirg'iziston va Tojikiston misolida olib borilib, so'nggi bozor ma'lumotlari va akademik adabiyotlarga asoslanadi.
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